Growing Group Tour Business: Workshop & Networking Luncheon

Group Sales Workshop & Networking Lunch

Reserve your spot TODAY

The group tour industry is an integral source of tourism for Gettysburg, PA. If you want to learn more about how to attract and work with groups, expand your presence, or just need a refresher on trends and new opportunities, join Destination Gettysburg for this education and networking event.

Julie Payne, President of Attractour, a tourism enhancement company, will be leading the interactive ½-day workshop. The day’s program will encompass the foundational basis for group sales and tour market, as well as some untapped and underutilized segments such as the international market and online travel agencies.

This program is suitable for all levels of knowledge but is strongly recommended for those who are less familiar with group sales, international travel markets, FIT programs, and online travel agencies.

Cost for program AND lunch:  Partners of Destination Gettysburg -$10 | Non-Partners – $65

ITINERARY:

8:30 am:  Registration begins

9:00 am:  Program with Q&A

• Understanding the group business & current trends
• Online travel agencies, and FIT & International Markets & Trends

12:00 pm:  Networking with Lunch – Make Your Own Sandwich and Salad Buffet

PROGRAM DETAILS:

Group Tour Overview with Q&A:

• Market Overview
• Tiered Pricing/Terminology
• Industry Requirements
• Visitor Profile
• Key Markets
• Benefits of Group Travel
• Sales & Marketing
• Best Practices
• Top 10 Takeaways

FIT & International Trends:

• Get FIT
• Definition
• Covid Impact
• Tour Operator Expectations
• Visitor Expectations
• OTA Contacts
• Benefits/Opportunities
• International Tourism
• Top 10 Inbound Markets
• Key International Markets
  • Germany
  • UK
  • Australia
  • India